head of Belgium office

Progeny has appointed Amanda Newell as the new head of its Belgium office.

Amanda will oversee plans to expand the office and develop it as Progeny’s base in mainland Europe.

Her focus will be on growing the team, building out capacity and defining the key role the expanded office will play in the wider Progeny business in Europe.

The Brussels office will be an important part of Progeny’s strategy to develop a multi-disciplinary professional advisory service for globally mobile citizens.

Amanda worked in the Brussels office for a decade, and as a financial adviser for five years, with clients in Belgium, Luxembourg and France.

The office was initially established by The Fry Group, which was acquired by Progeny in 2023.

Prior to joining The Fry Group, Amanda ran her own business in the interior design sector for 12 years and prior to that worked in various sales roles in the UK.

Outside of work, Amanda is active in the Brussels community as a member of numerous committees and community associations including the Brussels British Community Association (BBCA), Sustainability Committee with the British Chamber of Commerce, the British School of Brussels Engagement & Relationships committee and the Welsh Society of Brussels.

Commenting on her new role, Amanda said:

“I am delighted to take up this position heading up the Belgium operation. It is a hugely exciting time for our Brussels office as we look to invest, recruit and grow and I am pleased to be part of this journey as we expand not only in Belgium but further into Europe.”

Neil Moles, CEO of Progeny, said:

“Amanda will bring great energy and entrepreneurial flair to the role. She has extensive experience of Brussels and understands the opportunities and challenges facing our European clients.

“Our Belgium office will be a key anchor point for our European activities where we can build on an already successful footprint to support our clients on the continent. We’re committed to investing to build out our European function and international business.”

Notes to editors

Progeny is the first and only B Corp Certified firm in the UK to bring together Chartered financial planning, asset management, tax, HR and private and corporate legal services.


Rich Ellis, Director of Communications
07990 688500